Stationery

Social

Testimonial

Carina Chirila Fitness

An elite personal training service offering support beyond the gym, including lifestyle and dietary advice.

PROJECT SCOPE

Logo Design
Social Media Kit
Corporate Stationery Design
Logo Style Guide

PROJECT DETAILS

The Challenge

Carina's coaching is available to everyone, however a core target market is busy professionals in their mid 30s to early 40s. Our goal was to create a brand identity that is clean, modern and minimal, appealing to a wide demographic, with the versatility to be applied to apparel and other marketing material in the future.

OUTCOME

The Result

A unique brand identity that stands out in the crowded fitness sector. The infinity symbol embodies Carina’s sustainable philosophy, also incorporating the company initials. The versatility of the logo allowed us to build a strong and instantly recognisable brand, paving the way for a future clothing line.

Brand Attributes

SUSTAINABLE
APPROACH

3 PILLARS OF
SUCCESS

CONNECTING
PEOPLE

FULL LIFESTYLE
SUPPORT

THOUGHT DRIVEN DESIGN

Logo Design Rationale

‘CC’ Monogram

Abstract letters ‘CC’ for Carina Chirila

Abstract People

Two people connecting. Trainer & client, or group sessions.

Infinity Symbol

Symbol of Carina’s sustainable approach

Blue & Pink Colour Palette

Trust, support, empathy, honesty & reliability

LOGO GRID

Logo Construction

LOGO ALTERNATIVES

Responsive Logo

Alternative versions of the logo design were created so that the mark may still look its best at smaller sizes and different dimensions.

#293352

#EEC0DB

#9AB1DD

CORPORATE CREATIVE

Corporate Stationery Design

As part of ‘The Lot’ package we created a corporate stationery set including a business card design, letterhead design and with compliments slip design.

PROJECT TESTIMONIAL

Highly recommend investing in a professional service like Chris' - worth every penny

After trying several logo designers that weren't quite hitting the mark, I was so happy I was referred to Chris. He was the first one who took the time to pick up a call and get a solid understanding of what I was looking to achieve, communicated openly and professionally throughout the whole process and worked efficiently to get a beautiful job done in only a couple of weeks. And that's with my slow responses as I couldn't decide what I liked, due to everything he produced being fabulous. Not a bad problem to have lol. Highly recommend investing in a professional service like Chris' - worth every penny.

Carina - Carina Chirila Fitness

BRANDING & LOGO DESIGN AUSTRALIA WIDE

Does your business need a new identity?

We would love to hear more about your logo design or identity project and how we could help bring your vision to life. Simply hit the button below to get started with a free quotation or contact us at info@redkite.design.

GET A FREE QUOTE

Red Kite Logo Design

5.0

Sarah Harwood

23:15 15 Aug 21

Chris at Red Kite Logo Design was amazing through the whole process from start to finish. He is very responsive and communicates well.The logo designs that he presented were professional and were of a very high standard. I absolutely loved the final design. I have already recommneded Chris to other therapists in private practice.

Lindy Pratten

01:33 10 Aug 21

I have engaged Chris from Red Kite for a number of branding & visual identity projects, and I have been delighted every time… more importantly, so have my clients. I have extremely high standards and will not accept mediocre.I find Chris to be very responsive with excellent communication. He asks the right questions to ensure he has everything he needs to come up with the best solution possible, gives comprehensive feedback and provides detailed overview of his design/thought process for each concept presented. Chris is a very talented designer, and obviously applies strategy to his design thinking, which leads to the end creative being purpose driven, engaging and a reflection of the overall brand direction.I have worked with many designers over the last 20 years, and Chris shines above the rest.Lindy Pratten, Founder & Designer @ Agency 99 Design Co.

Bernard Kassab

11:33 09 Aug 21

We collaborate with Chris and the team at Red Kite and as another agency, we must say, it's been an absolute pleasure. Well briefed, I depth insights, great client relationships and exciting projects. Looking forward to working and creating many more projects together.

Helena Pickering

11:34 03 Aug 21

Chris designed a wax seal emblem for our wedding invitations. We wanted something clean and simple that would make our invites feel special and unique. He really understood what we were looking for and the results look great! Thanks Chris

Wendy Wilson

06:27 29 Jun 21

After getting very frustrated with various searches and sites trying to design my own logo, I searched for a local team to assist me. Chris has been wonderful, listening to my suggestions and intuitively creating my business profile to assist with a logo design. Very quick 2 reviews and bingo! Love the business card design. Can't wait to be handing them out.

john strickland

06:51 22 Jun 21

Chris assisted me with designing a logo and graphic to be used on a boat. He was quick to respond to my feedback, professional in his approach and I was very happy with the finished product. I am happy to recommend him

Edward Steven

03:54 10 May 21

I really enjoyed working with Chris; super speedy responses, really clear communication and excellent guidance through the process. Very happy with the end result, and I look forward to finding an opportunity to work with Red Kite again.

Rajarshi Shukla

00:11 27 Apr 21

Chris is extremely helpful & patient, and delivered an even better product. Professional through and through, would recommend 10/10.

Julie Shepard

00:55 25 Apr 21

Working with Chris on our brand identity has been a great experience. He took all our requirements into consideration and turned them into a beautiful logo for our new business.With no surprise charges, excellent communication and a reasonable timeline, Red Kite delivered a high quality result.We can’t recommend Red Kite highly enough, and we’ll definitely come back for more graphic design work in the future.Our business feels real now, thank you Chris!

fahad shabbir

21:34 24 Mar 21

Amazing work by Chris. Has done an amazing job designing my shop menu, logos and artwork for mr brand.A+

Jake McDowall

01:14 18 Mar 21

I've now worked with Chris on a couple of Brand projects and his work has never failed to amaze me, the outcomes of the project and the passion and commitment he puts into each and every phase is second to none! I have absolutely no hesitation in recommending Chris to friends, family, colleagues and clients for anything brand and design related!

Michelle Craig

01:01 18 Mar 21

Chris is great to work with for logo design he is open to ideas you might have yourself and adds his ideas and magic touch to make your logo design come to reality, awesome job! Chris we love the design ideas you created for our new business venture😊

Chris Tandridge

08:37 26 Feb 21

We initially engaged Chris and his team at Red Kite to update our logo. From the outset, we were impressed by Chris’s consultative approach and his ability to distil our “shopping list” of ideas and preferences into the beautiful creation that we now have.On the strength of this, we expanded the scope to a full brand identity redesign, and again Chris and his team were able provide professional and stylish designs for our marketing and communication collaterals.All of this was achieved in a professional, friendly and timely manner. We can’t thank Chris and his team enough for the outstanding quality of their work.

Sheridan Tolman

01:29 17 Feb 21

10/10 highly recommend Chris at Redkite! I have worked with Chris on a number of projects and it is always a fun and smooth experience, he never fails to go above and beyond to create the best concepts for you and your business. Communication was outstanding, he is always professional and accomodating to change, and he consistently delivered his work on time. Wouldn't look elsewhere!

Chinney

05:33 15 Nov 20

Chris was amazing to deal with and was extremely professional and made the whole process a lot easier and enjoyable in designing our logo. Chris was especially flexible to cater for my busy work schedule and was prompt and efficient in all of his communications. He listened to our requirements and came up with amazing innovative ideas in designing our logo & flyers that we are extremely happy with. I highly recommend Chris to anyone for his expertise, knowledge, professionalism, patience and excellent work ethics and service in looking after his customers.It has been a pleasure in working with you Chris and Red Kite Logo Design!

Gurtej CHAHAL

01:23 04 Nov 20

Chris from day 1 has been fantastic and delivered his services as promised. He is very responsive and understand the instructions very clearly and act promptly.Very satisfied and will recommend him strongly.

Paul Milevskiy

23:54 30 Oct 20

Very, very happy with the work from Chris and his team. Listened carefully to what we were after, produced three concepts in short order and finalised our preferred concept in just over a day. Excellent value. Highly recommend!

Aaron Griffiths

22:39 17 Oct 20

Thanks to Chris for helping us re branding our business. His expertise and professionalism made the whole process a lot easier and more enjoyable. Highly recommend his services.

Emma Spencer

19:51 29 Aug 20

I recently used Red Kite to design signage for our pub, The Green Goblin. Chris was extremely professional throughout, and made suggestions to make our design the best it could be. He was prompt with the whole design process, with the initial design consultation through to design 1 delivery taking less than 2 weeks. The final design was even better than we could have imagined! Chris was extremely passionate about getting the design right, and took the time to understand our needs as clients. I would highly recommend Red Kite to anyone looking for a professional and passionate company for all types of logo design needs.

Carina Chirila

06:34 25 Aug 20

Sharon Cottam

10:36 05 Aug 20

Chris was fantastic to deal with. We had a new brand name and no idea what to do about the design and logo. Chris was in contact as soon as he received our web enquiry and continued his prompt and efficient communications throughout. Chris was so accommodating and patient as we changed our minds constantly.We are so happy with the final product - it is vibrant and fresh and represents what we want to say. The whole team is excited about launching the new product name and brand.Highly recommend Chris and the work of RedKite team

Some Kid

09:54 05 Aug 20

Wyton Transport used Red Kite to bring a graphic design idea to life for our promotional products. Chris was so patient and nothing seemed a bother through-out the whole process. His creativity and skills are amazing and I would highly recommend him to anyone - and will certainly be doing so, whether they're asking or not! Thanks again Chris - can't wait to see these embroidered and printed up :)

Nazneen Hassan

23:39 24 Jul 20

Chris did an amazing job! So happy with the service he provided, made the first step into starting our business very Easy and enjoyableHighly recommend

Andrew Birks

10:31 09 Jul 20

Chris was great to work with - Will use his services again in future

trent burns

02:31 08 Jun 20

Definitely recommend! Chris is easy to communicate with and is extremely patient with quality outcome.Thanks Red Kite!

Tegan Baker

10:48 28 Apr 20

Red Kite Design was fantastic to deal with and completely understood my vision and bought it to life. Will definitely work with Chris again on my next project.

Rob Parmenter

22:39 27 Apr 20

TrussCorp employed the services of RedKite to help us with a complete re-brand of all our material over the last six months. Working with Chris has been a pleasure and the results are spectacular. We could not recommend him more highly. His skill, creativity and speed are all amazing and he couldn't be more accommodating or helpful.

Lee Wallis

07:18 21 Apr 20

Chris offers the best logo design Brisbane wide, and beyond! I'd highly recommend him to anyone. He's extremely creative, professional, friendly and is super passionate about all things design. If you need a branding and creative genius, look no further 👏

Ryan nnn

04:44 20 Apr 20

Had a image in my mind mind of what I wanted to achieve told this to Chris and he made it come aliveAbsolutely fantasticCouldn’t be happier would recommend Chris and red kite design to anyone.Look forward to working with you in the future

Lauren

21:47 11 Mar 20

A big thank you to Chris for all of his hard work, guidance, support and patience. I came to him with a small vision and he really ran with it and went above and beyond. Chris made the whole process run smoothly and nothing was too much trouble. I really enjoyed working with Chris and would highly recommend him to others.

Matthew Green

23:10 08 Dec 19

Extremely happy with the logo design Chris completed for me. Great attention to detail and the feedback stages were smooth and easy. Would highly recommend!

Blood Red

09:13 13 Sep 19

This team did a fantastic job for us. They immediately understood our needs, listened, and delivered in a timely manner great creative solutions. We're delighted with the work.Thank you.

Savita Requi

02:23 02 Aug 19

We love books, reading and making products for other book lovers. That is the core of what we do at Spilled Ink Designs, it’s a one stop shop for your inner (and outer) nerd. Chris was extremely helpful in creating a logo which really embodied what we love and do. With barely anything for guidance (my sketches were garbage) and my struggles in articulating exactly what I wanted; I thought it would take quite a bit of time and a lot of tweaking to get the vision I had in my head into something I could actually place on my products.Chris was able to understand and conceptualise what I wanted from the word go and created a design I fell in love with instantly, all in record time. He is very professional and fun, it was a pleasure working with him. I would recommend Red Kite designs to anyone. Whether you are starting a new venture like myself or are looking to rebrand I am confident that Chris and Red Kite Designs will exceed your expectations as they did with mine. He is extremely creative and talented, I promise he will not disappoint.

Grant Balfour

09:31 25 Jul 19

I work for a multi national travel company, and have used Red Kite a number of times, their ability to understand a brief and offer some great suggestions and concepts makes my job a lot easier, and speeds up my turn around times. Red Kite always delivers impressive and professional work that I'm happy to put my company and partners names too.

Dave Sharpe

09:38 14 Mar 19

I contacted Chris at Red Kite with a list what must have been about thirty 'design ideas' (if you can call them that!) written on a napkin from me and the boys. We've no prior experience in design or marketing so I didn't really know what I was talking about, but thankfully Chris did! He kept me involved throughout the whole creation process, explained what he was doing and probably most importantly for amateurs like us managed our expectations well.There were a couple times where some of the ideas we'd had didn't fit with the design but when these cropped up Chris made sure to explain why they might not be the right fit and offered different alternatives to suit the design. He ultimately left the 'executive decisions' up to me but once he'd explained his thought process within the ultimate goals we had about the design I was more than happy to follow his expert advice. And the results speak for themselves!At the end of the day we ended up with a cracking logo that we're absolutely made up with. If we'd got with a yes-man or more impersonal service then who knows what we'd have ended up with (What's the phrase - a camel is a horse made by a committee... imagine what a horse made by a committee of breakfast loving blokes would look like!) As it is with Chris' expertise I've got four blokes here who all started out with different ideas in mind but are all absolutely bowled over by the end result.Cheers Chris!

Martin Burrows

17:29 12 Mar 19

"Chris' skills in creating a really professional look for my business has improved my sales dramatically.He designed a logo that was so well suited to our brand, showing my customers that my product is linked to the well loved Thermomix, and all about movement. Marketing my products has been made so easy.I can't thank Chris enough for putting so much thought and effort into the branding of my business, not to mention his efficient and friendly nature making this a very pleasurable and fun experience."

Jamie Dickinson

10:38 12 Mar 19

As a start-up sports fashion business of which the success relied on the impact of its brand, Unruly Apparel owes its achievements to Chris Harris and his artistic vision and ability.From the outset, Chris was unbelievably engaged and dedicated in dealing with myself, a fastidious business owner to inspire, develop and deliver the amazing logo and associated branding now synonymous with Unruly Apparel. From concept to final design Chris worked tirelessly to develop the appropriate imagery and overall brand identity, constantly challenging the traditional and just understanding very quickly where Iwanted the project to go. Chris manages to put on screen and in print the most fluid of ideas. The only difference is, he took our loose concept refined it, defined it and made my idea the best it could ever be.I can’t recommend working with Chris enough. Prepare to be challenged, inspired and ultimately very satisfied with any project you choose to task him with.Unruly Apparel simply isn’t what it is without Chris and for that I can’t thank him enough!

Jesse Mullen

03:19 25 Feb 19

Chris took the time to carefully listen to our needs and provided a multi stage solution that enabled us to hone in on the ideal logo.By the end we were extremely pleased with the brand he had created for us and Chris' patience throughout the process.

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